Latest news with #Lee"Faker"Sang-hyeok
Saudi Gazette
06-07-2025
- Entertainment
- Saudi Gazette
Riot Games joins Esports World Cup 2025
THE ES TIMES — The Esports World Cup Foundation (EWCF) announced a three-year global partnership with Riot Games, including VALORANT officially joining the Esports World Cup (EWC) 2025 lineup. League of Legends and Teamfight Tactics will also return for another year of top-level competition. A Major Step Toward the Future of Competitive Gaming This partnership is more than just an announcement; it represents a true commitment to the future of esports globally. As a follower of Riot's titles since their inception,seeing these games take center stage in Riyadh is exciting. VALORANT will make its debut at EWC outside of the VCT format, while League of Legends will host a major international event, and TFT will highlight the best players in a unique team format. Expanding Esports' Global Impact With 23 tournaments confirmed across 22 titles so far, EWC 2025 aims to be the largest event in esports history. Games span genres such as FPS, MOBA, Battle Royale, Strategy, and Fighting Games. The addition of VALORANT further cements EWC's position as a premier hub for elite gaming. This three-year agreement ensures Riot Games' biggest titles will be on the global scene for years to come. Early Commencement of Commercial Cooperation As part of the agreement, EWCF will be commercially linked to Riot Games' major tournaments, such as LoL Esports, VALORANT Champions Tour, and TFT 2025. EWC and Riot Games' collaboration officially begun during the VCT Masters Bangkok on February 20, 2025, with EWC-branded on-site activities at Riot Games' global physical events, further enhancing the global esports presence and increasing engagement with Valorant and League of Legends fans. Riot's Cultural Influence Gains Global Recognition Fabian Scheuermann, Head of Gaming at the EWCF, praised Riot's role in shaping the modern esports landscape: 'With the legendary League of Legends World Championship, VALORANT cultural collaborations, and community-driven TFT events, Riot has built an ecosystem that goes beyond competition. By bringing these titles to the Esports World Cup, we're not just celebrating the highest levels of play—we're together expanding the esports movement globally.' His words echo what many in the gaming community, including myself, feel: Riot's influence extends beyond gaming. Legendary Moments Back in Riyadh Last year, League of Legends achieved a momentous moment when T1, led by Lee "Faker" Sang-hyeok, won the final in front of 12.5 million viewers. In Teamfight Tactics, Wolves Esports defeated T1 3-1, led by Li "LiShao" Chengyu. EWC 2025: A Celebration of Esports Culture Riyadh will once again host the Esports World Cup 2025, bringing together gaming communities from around the world. From casual observers to hardcore fans, there's something for everyone. Mehdi Belhamra – Esports and Gaming writer
Korea Herald
30-04-2025
- Entertainment
- Korea Herald
Soop teams up with LoL legend Faker for ad campaign
Soop has partnered with esports organization T1 to launch a brand advertising campaign featuring League of Legends world champion Lee "Faker" Sang-hyeok, the Korean streaming platform announced Wednesday. Soop, formerly AfreecaTV, has been strengthening its platform competitiveness by launching global services and exploring new business areas such as artificial intelligence. T1 players have for years showcased their gameplay and communicated with viewers by livestreaming on Soop. In particular, Faker made a name for himself on Soop behind his streaming nickname "Gojeonpa" before making his professional debut. 'T1 players, among many (League of Legends Championship Korea) players, are partners who have created content together while navigating both professional player and streamer domains,' said Soop. 'Their approach of producing diverse content and consistently communicating with users aligns perfectly with Soop's platform direction.' Soop uploaded a 12-second teaser video ahead of the full-scale advertisement campaign, featuring only Faker and the date of May 16. Before the main promotional video drops, Soop plans to release behind-the-scenes footage from the advertisement filming process on May 7.
